Razzle Dazzle Origin
The name Razzle Dazzle carries a deeply personal meaning for founder Kevin Benjamin. It was a phrase his late brother, Grammy Award-winning musician Casey Benjamin, would use before stepping onstage, heading out for the night, or sometimes while looking in the mirror — a playful expression of confidence, style, and being ready to show up. It also became something the brothers would say to each other. Naming the company Razzle Dazzle Entertainment is Kevin's way of honoring Casey and carrying that spirit forward, with the feeling that the two brothers can continue creating together through the stories and projects Kevin brings into the world.
One of the major productions on Razzle Dazzle Entertainment’s growing slate is a feature documentary about Casey’s life, artistry, and unfinished solo album. Directed and produced by Kevin, the film brings together family, friends, and musical collaborators to preserve Casey’s story and carry his creative legacy forward.
CultureShare Studios
Razzle Dazzle Entertainment is also the new home to CultureShare Studios, formerly GBTV CultureShare, a YouTube channel created by Kevin’s and Casey's father, Gentle Benjamin, and late uncle, Roland Benjamin. Building upon their 40-year cultural archive, Razzle Dazzle is carrying that legacy into a new era while developing original stories that entertain, inspire, and bring communities together.
Vida
That creative legacy continues into the next generation through Kevin’s daughter, Naiobi Benjamin, who will soon release Vida, a self-published book she both wrote and illustrated. Together, these projects reflect a multigenerational family tradition of creativity, storytelling, and preserving meaningful work for the future.